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Miracle-Gro - Student Project


Copywriter:  Caitlyn Fargo
Art Director: SamuelFor this student project, I collaborated with a copywriting partner to develop a campaign concept for Miracle-Gro, focusing on engaging a younger, urban audience through playful animations and visuals.
  • Creative collaboration
    • Partnered closely with a copywriter to align visual direction with messaging, ensuring that the campaign voice and visuals worked cohesively across all touchpoints.
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